A short design project I did for a first year Film Production student. They were interested in creating a logo for their own personal short films. With a name chosen I experimented to create a logo. The feedback I got was that they wanted more of an old style look but yet still modern. Once i got my two final ideas I tested them on a background to see how it looks. With the logo chosen they then asked me to design some business cards that are inspired by old cinema tickets
For Consumer & Culture stand, I was given a target audience to look at and from there I had to think about my target audiences lifestyle,culture and interests. After I looked at their needs, desires and aspirations in order to create create a product or experience which I would have to brand. My idea was to provide a service where designers around the world can travel to meet other designers and experience their culture as traveling is the main source of fresh ideas and inspiration. Signing up to this service they will receive a survival box with essentials such as a travel book to record their trip and travel tags for their luggage.
For the Craft & Technology stand, I had to converge the past, present and or future. The topic I chose to look at was Utopia and Dystopia. My research taught me how people in the past visioned the future looking bleak but today we are in denial about our future. To represent both opinions I created a pattern that represents different events that have happened and how we ignore the signs and so the pattern is made to look like patterned wallpaper from a distance.
Deconstruct reconstruct.
The brief was to create a page insert for Dazed & Confused magazine. Conducting my research on the magazines target audience I did a book insert on Camden town London and about its relationship with punk.
The Raven written by Edgar Allan Poe is a mysterious and dark poem. A project which was to create a book and the aim was to experiment with type and composition on each page. I split the poem into eleven sections which was the same amount of letters in the word nevermore as it was the word that was repeated throughout.
Given the task to create a modular typeface by using a maximum of three shapes, my final outcome shows that I made a condensed modular typeface.
A first year project where I had to choose a photograph I took during a day trip in London and manipulate it 50 times using a wide range of mediums. The photograph I chose had a distinct resemblance of the letter ‘v’ here are a few examples.
From a photograph I took of a London map, I noticed that some of the shapes hold the same resemblance as some letters. Highlighting a shape that looks like a letter ‘c’ I decided to base this on a typeface I will create by hand. The blue letters are sketches I did of another London map where I looked at the roads as the outlines of letters.